IN FOOD &

    Fira de Barcelona presents a new forum created with the aim of tackling the future challenges for the agrifood industry and its value chain, hospitality, hotels, contract catering and tourism; key sectors because of their contribution to the GDP and reference framework of our leading trade shows: Alimentaria, HOSTELCO and Fórum Gastronómico Barcelona.

    It will be an event with a hybrid format, physical (Physical Experience) and virtual (Digital Experience), which will allow to enhance its scope and broaden its audience in all sessions.

    Powered by:

    Covidless Event

    A congress format with the
    maximum safety guarantees

    FHG forum has implemented a complete prevention protocol against Covid-19 to guarantee your safety during the congress: distancing measures and seating control according to the auditorium capacity, hygienic and sanitary controls, navigation flows, digital badges and processes...

    Why is it a must-attend meeting point?


    and business

    Take part in the ideal place to think, debate and share ideas to contribute to the economic recovery of the agrifood industry and its value chain.


    New challenges,

    Discover new tools and solutions to relaunch and boost your business from the hand of institutions, associations, entities, companies and first level speakers.

    Meeting point

    An innovative
    experience with
    maximum visibility

    Take part in this hybrid event (face-to-face and digital) that will bring together about 400 attendees in each thematic area and a digital audience that will increase the overall attendance figures.

    Meet the vision of the greatest players in the industry

    A unique event featuring conferences, round tables and debates where industry leaders will address the present and future of food, hospitality, tourism and gastronomy.


    Retail, Large-scale Food Distribution and Value Chain

    & Tourism

    Hospitality, Contract Catering and Tourism


    Hospitality, Foodservice and Agrifood Production


    Check the complete programme of conferences, round tables and debates of the three session

    All sessions will have simultaneous translation in Spanish, Catalan and English.

    Prodeca invites you to participate in #DeProp to get to know new products and producers first-hand

    #DeProp is an action that brings together local producers and manufacturers with buyers from the specialised trade (retail and wholesale), large distribution, and catering and restaurant companies, from the different agrifood subsectors: meat, dairy, fruit and vegetables, oils, sweets, canned food, wine, etc.

    An opportunity to explore new suppliers and products in a virtual meeting that seeks to promote and establish new contacts between producers and companies.

    Prodeca will design an agenda of individual meetings according to the interests of the participating companies and will provide a digital platform to hold these meetings.

    Sponsor FHG forum

    You will have at your disposal different sponsorship options to present your innovations to related audiences.


    Coinciding with the celebration of the FHG forum in Barcelona, on Monday the 28th of September it will take place the ceremony of the BEST AWARDS 2020, the awards that recognise the best and most outstanding food marketing works in different categories.

    All the works presented in 2019 and 2020 will be exhibited at Alimentaria & HOSTELCO 2021, from the 17th to the 20th of May, 2021.

    Cóctel Best Awards